Friday 19 August 2016

SEO tips Onpage optimization

                                            SEO TIPS

Do You Want To Start A Blog.. Follow these Steps to get a better blog.
Some tips for SEO.

ONPAGE OPTIMIZATION
on page seo
Onpage optimization refers to all measures that can be taken directly within the website in order to improve its position in the search rankings


Google has given a the search result a limit to display it in the search engine.

Google has limited the words upto 55-65 words. ie: 512 pixels
So that our page should be
optimized for that.


Things that should not be done

  • Not more than one H1 tag (Your Post title is a H1 tag)
  • Don’t repeat H2 more than 2 times.
  • Don’t increase Keyword density in your page.
Things That you should focus on:-
    • Try to use Keyword in title at beginning.
    • You can make use of title which is you can use upto 65 characters in the title
    • At the end of blog post ask users to take action. Such as comment or follow you.
    • Use meta description in less than 150 characters.

         Meta description

    Meta description
    Meta description is a snippet that supports 160 characters. Search engine also shows the meta descriptions these also shows the main phrase. Optimizing a meta description is very important in seo. Meta description tag is the description that shows in the search engine. that is the contents of the webpage is also shown in a brief sentence.

    • Meta description will be unique.
    • it should nee more keywords. But keyword stuffing is not allowed.

    ANCHOR TEXT

    Anchor text is the content with the hyperlink text. when the user clicks on the word the page will be redirected to the specified page. For Example : <a href="What is Seo" </a>

    ctr

    CTR(Click through Rate)

    Click-through rate is the ratio that users visit to the specified link. The number of clicks received by the user is the main value of the site. 
    IMPRESSION
    An impression is the value that we get when our page is shown in the search result.



    KEYWORD DENSITY
    Keyword density is the percentage of times that a keyword percent in the page. The more the keywords come in our page, the higher the priority of our site becomes.


    IMAGE OPTIMIZATION

    Image optimization is a technique of adding keywords in to the image. for example Adding alt tags and image names. Always use the name of the image with the same content that is published. And also it is useful to get more effect if you add an Alt tag to it.

      image optimization
    • They always emphasize the title or subject of the post
    • It will trigger a visitor to read the post as the first view isnt just text
    • These images are used in Open Graph tags and Twitter Cards, which will add the image to our social shares.

    CONTENT OPTIMIZATION
    content optimization
    Make your content more attractive for the user, So that the user will be interested to read the topics. Some of the main tips for content optimization is given below.
    • Always give a title tag to your content
    • Try to make important words Bold. So that the user can manage the paragraph with ease.
    authorship optimization
    AUTHORSHIP OPTIMIZATION
    Authorship is a strategy of giving our profile in the page, so that users can view our profile pages and also can interact with the author. Giving the authorship can value your page.

    I have already published a page about What is SEO . Come check out my page.


                                                                                     ALFRED SYLVESTER

    Wednesday 17 August 2016

    Basics of SEO briefly explained

                                    SEO (Search Engine Optimization)

                                                                                                                        
                                                                                                        
    what is seo



     SEO is Marketing method to attract visitors to the website. SEO is a technique used to increase the amount of visitors to a webpage. SEO helps to ensure that a site is accessible and improve the chance of finding the site by the search engine. 



    There are certain methods for listing a link in google That is :-




    • CRAWLING
    • CATCHING
    • INDEXING
     
    what is seoCRAWLING
    Crawling is a method of scanning the webpage for the keywords.

    CATCHING
    Catching is a process of taking a snapshot of webpage information and save into the googles database.

    INDEXING
    It gives the output of the stored snapshot to the users.

    GOOGLE Algorithm helps the search engine to remove low quality websites


    POGO STICKING:-
    The process of degrading a site when it is a low quality website. If a page has no attractive contents or any attractive data, the page will be automatically degraded by Google.

    Niche (content Specification):-
    The more the keyword the more priority the link or the website becomes. 


    What is Link Juice (Passing The Juice)?
    what is link juice

    Link juice is a method of loosing the page rank of high level sites when the link of other sites are given in our sites. When each link is given to a well known website Such as Twitter the Rank of the that Website will keep decreasing. But for some websites it is needed to give an external site to get the idea about it, If it is done the Rank of the website decreases. If we dont need to loose our rank we can use rel ="nofollow" tag.



    What is PANDA UPDATE?

    what is panda updation
    PANDA UPDATION is related to Content Spamming.
    There are two types of practice:-

    • Black Hat SEO
    • White Hat SEO
    There are many black hat practice is going on in websites.
    For example : Keyword Stuffing, Duplicate content,
    Content plagiarism (Copying Content from other websites)
    When the PANDA update is done it also removes the Low quality content websites.
    After this PANDA UPDATE 4 has came.

    Other name Of Panda Updation is FARMER UPDATION




    What is GOOGLE PENGUIN UPDATE?
    what is penguin update
    Penquin update is done for catching the link spammers. 
    There are practices such as Link selling, link bots (Link Farming).
    Wiki spamming
    Comment spamming
    Link exchange is also a type of practice which is done. which is exchanging
     the links to each other. All these types of spam is caught by penguin update.




    What is PAY DAY LOAN?

    It is a procedure to create content related to the ads 
    which has high cpc cost.



    What is EMD UPDATE (Exact Match Domain)?
    The Same keyword is used with the same exact link URL.




    What is HUMMING BIRD UPDATE?
    what is humming bird update                                                                                   
    Humming bird updation is the updation that helps the google users to go deep in the results. That is A small amount of keyword content in the website is also shown to the users to verify the results.







    What is RANK BRAIN UPDATE

    Rank Brain Updation is the advanced version of the humming bird updation. In this updation search results are shown according to the users search nature. The search results will be more optimized and close to the search nature and history.




    What is PIGEON UPDATE
    What is pigeon update


    Pigeon update is a very useful update which google has done. It is based on local SEO. When a user search for a company or an organization, google gives priority to the companies near to the users. The nearest company will be shown first. So that users can locate the company or an organization with ease.









    What is MOBILEGEDDON UPDATE
    what is mobilegeddon update
     Mobilegeddon update was released on
    April 21 2015. This update is mainly for the mobile users. If the user is browsing in the mobile phone, Google automatically detects the device and mobile friendly sites will have the priority in the search results. The latest mobilegeddon update was on May 12 2016. That is mobilegeddon version 2.0 .





                                                 Alfred Sylvester